The project was to create a business plan for the Visitor Centre in Jurien Bay, of which the Shire recently took over management. The Shire wanted to invest in some strategic advice and to make sure they were following industry best practice when it came to the management of the Visitor Centre.
Alison Slyns, Economic Development Coordinator at the Shire of Dandaragan, said: “Taking over management of the Visitor Centre is a big step for the Shire. We wanted to make sure we had a strategic and well researched business plan to work from, and Economic Transitions and Wanderlust Communications had the perfect combined expertise to undertake the project.
“Tourism is a key industry for our economy and we are passionate about developing it in the future. It’s an exciting time in our region, with a number of big projects being allocated funding including the new cycle and walks paths from Jurien Bay to Cervantes. We know the Visitor Centre in Jurien Bay will be a central point for tourists driving through the Coral Coast and we want to offer them a first class experience; encouraging them to stay longer and see more!”
Amy Johnston, managing director of Wanderlust Communications, said: “I’m so pleased to be working with Kim from Economic Transitions again. This is the second project we’ve collaborated on and it’s been a great experience.
“It’s been a pleasure working with Alison at the Shire of Dandaragan – the Turquoise Coast is certainly one of my favourite places to visit so I was thrilled to be involved with the strategic planning for visitor servicing.”